Camp Leaders Celebrate Double Win at British Youth Travel Awards
Camp Leaders is delighted to have won two major awards at this year's prestigious British Youth Travel Awards, hosted by BETA. This is the second successive year that Camp Leaders has won major awards.
The company proudly took home awards for Best Customer Service and Best Marketing, cementing its reputation as a leader in the youth travel industry.
About the British Youth Travel Awards
Hosted by BETA (the British Educational Travel Association), the British Youth Travel Awards celebrate excellence in the youth, student, and educational travel industry. Recognized for their impact and innovation, the awards highlight the organizations and individuals shaping the future of youth travel.
These accolades highlight Camp Leaders’ commitment to delivering outstanding experiences for participants while showcasing innovative and impactful marketing campaigns.
The Best Customer Service award reflects the team’s dedication to ensuring every applicant's journey is seamless, supported, and memorable, from their initial enquiries about summer camp, to on-the-ground assistance in the United States.
The Best Marketing award highlights the creativity and impact of Camp Leaders’ outreach efforts. These efforts aim to inspire young people around the world to take part in transformative cultural exchange experiences while providing them with a wealth of helpful resources for their journey. Through engaging digital campaigns, compelling storytelling, and visually striking content, Camp Leaders has built strong connections with its audience. This success is reflected in the brand’s growth, loyal following, and status as the most reviewed and highest-rated summer camp agency on TrustPilot.
"As a team, we’ve all been to summer camp, and we completely understand what our applicants go through. Winning these awards is a testament to our entire team's hard work, passion, and innovation," said Jessica Kennedy, Director at Camp Leaders. "We're deeply honoured to be recognised by BETA and remain committed to setting the standard for excellence in youth travel.”
Dean Maddocks, the Chief Marketing Officer for Smaller Earth Group, which includes Camp Leaders, stated that “The team have always gone above and beyond to ensure applicants are at the forefront of our marketing efforts, from the social media campaigns we create to the intuitive websites we design. As a team who live and breathe what we do, these awards inspire us to continue innovating year after year to inspire even more people to go further."
As a key part of the Smaller Earth Group, Camp Leaders will continue to empower young travellers by facilitating life-changing opportunities through cultural exchange programs.
About Smaller Earth
Smaller Earth delivers life-changing experiences through summer camp placements.
Established in 1999 in Liverpool, England, Smaller Earth Group is now the leading global provider of cultural exchange programs and technology.
It operates seven brands across 17 countries with a strong presence in the U.K., Europe, North America, South America and Asia Pacific.
Smaller Earth, Camp Leaders, Camp Canada, Resort Leaders, Adventure China, American Camp Co, Adventure Asia, Camp Collab and Postcard have gone on to impact the lives of 100,000s of applicants who have gone on cultural exchange programmes globally, alongside the countless number of communities they've positively impacted.
Want to learn more?
Email our press team at press@smallerearth.com for more information!